Welcome to the Weird New Empty World of LinkedIn
Just when exactly did the world’s largest business platform turn into an endless feed of AI-generated slop?
Back in October 2023, a relatively unremarkable thing happened. A platform called MagicPost launched with a limited amount of fanfare, privately backed by a small group of angel investors.
Now, given the deluge of AI-driven startups arriving in the slipstream of ChatGPT, one could be forgiven for thinking that a platform that auto-generated LinkedIn posts might struggle to emerge from a field of such well-marketed incumbents like Taplio or Hootsuite, both LinkedIn-friendly social posting tools with considerable built-in subscriber bases.


